GLEN ELLYN – BMO Harris Bank has introduced “New Girl” actor Lamorne Morris, who grew up in Glen Ellyn, as the new spokesperson in its latest ad campaign created by FCB.
Morris will play a BMO employee who shows up with his Help Desk in unconventional settings to provide people with helpful advice whenever and wherever they need it, a news release stated. Situations range from a date night at a restaurant to a couple relaxing in a pool.
“As we looked for a character to personify the brand, we needed someone who was approachable and witty, but also trustworthy; for us, Lamorne was the perfect choice,” Nancy Crimi-Lamanna of FCB stated in the release.
To view the first spot in the campaign, dubbed “Vacation,” visit shawurl.com/3b1h.